Real estate
Real Estate Redesigned Through Use
What was valuable yesterday
Is No Longer Enough Today
What 321 delivers
Business evaluation
Analysis of the profitability potential of a digital rental management service for individuals.
Launch of a spin-off
Creation of an entity dedicated to the energy renovation of tertiary buildings, backed by a real estate group.
Accelerating your growth thanks to an operating partner
Optimization of operations and structuring of commercial strategy for a proptech player in the scale-up phase.
Evaluation of action plans
Strategic and operational audit of a plan to transform a portfolio of assets into flexible housing.
Real estate —
Responding to urban uses
Managing the Silent Crisis
Strategic participation
background
A large engineering and land use planning group, a minority shareholder in a startup specializing in B2B/B2G territorial data, was facing commercial stagnation in it, in a context of departure of the manager. He wanted to define an action plan to relaunch growth and align strategic ambitions.
Approach
A rapid diagnosis was carried out on 4 dimensions (value proposition, commercial traction, team, finances). An action plan has been formulated: strengthening the offer, projecting growth scenarios with financial estimates, and creating a typical portrait for a future CEO capable of scaling up.
Impact
The recommendations allowed the group to clarify strategic redeployment options. The plan is being implemented with a concrete roadmap, measurable goals, and targeted actions to maximize the impact of the asset.
of major real estate groups consider innovation to be “central but difficult to achieve.
Source: PwC Emerging Trends in Real Estate Europe 2023
of companies have been looking to reduce their real estate footprint since the generalization of teleworking
Source: CBRE Occupier Survey, 2023
institutional investors want to integrate ESG criteria into their real estate portfolios
Source: INREV Investment Intentions Survey, 2024